Hey 👋🏻 Im John,
I hope you're MMXXV is starting off great!
I'm a NYC-based design leader passionate about building resonant, results-driven brands. My career spans major redesigns for global tech companies and impactful identities for startups and real estate ventures. I partner with cross-functional teams to execute strategic brand initiatives across industries like PropTech, CRE, and AdTech.
I thrive on challenging projects, bringing a strategic, inventive approach to everything from video series development to complex brand refreshes. I seek senior/director-level opportunities to leverage my expertise and make a significant impact.

Discover My Journey:
A Blend of Design, Strategy, and Leadership
With a solid foundation in tech and a passion for design, I have successfully led teams and managed projects across various sectors. My freelance endeavors allow me to explore innovative solutions while collaborating with diverse clients, from startups to established corporations. This unique blend of experience fuels my commitment to delivering exceptional creative direction and strategic insights.
Guiding Principles
My work and life are guided by a set of core values that shape my decisions and interactions. These principles are essential to my approach as a design leader and collaborator.
Innovation and Creativity
I constantly seek new ways to approach challenges and push the boundaries of design
Connection and Inclusion
I believe in creating inclusive environments and fostering meaningful connections with others.
Trust and Partnership
I prioritize building trust and strong partnerships with clients and colleagues.
Learn and Explore
I am a lifelong learner, always seeking new knowledge and experiences.

PIONEERING SKILLS AND SPECIALTIES
Fueled by a passion for creativity and innovation, I craft designs that challenge conventions and redefine brand narratives. By blending visionary thinking with strategic execution, I create compelling, global experiences that resonate deeply with diverse audiences.
Visual Design
Designs that create stronger connections and leave a lasting impression. From websites to presentations, each visual element is carefully crafted to amplify brand identity, engage audiences, and deliver a cohesive experience across all touchpoints.
Creative Marketing
Campaigns that spark excitement and drive measurable results. Combining dynamic design with powerful storytelling, I create engaging, high-impact marketing initiatives that forge meaningful connections with target audiences.
Brand Strategy
Transforming brands with bold, strategic visual solutions. Leading rebrands and designing new identities, I ensure every visual aspect aligns with business goals, resonates across regions, and stands out in competitive markets.
Leadership and DE&I
Leadership that empowers and inspires creative teams. Fostering collaboration and inclusivity, I champion diverse perspectives in design, ensuring every project reflects authenticity and promotes a culture of belonging.
Project Management
Projects that come to life with precision and impact. Expertly managing timelines, resources, and teams, I ensure seamless execution, maintaining focus on quality and on-time delivery, while staying aligned with strategic objectives.
Sustainability and Privacy
Designs driven by purpose and responsibility. By integrating sustainable practices and adhering to privacy standards, I ensure every project is not only innovative but also ethically grounded and forward-thinking.
Everywhere I spend my time and energy
I express my creativity through film photography, even developing my own film. Sailing NYC harbor provides a unique city perspective, especially of the Brooklyn Navy Yard. I challenge myself physically through rock climbing and bouldering, while my inner gourmand explores culinary delights.
I balance my professional life with diverse passions that fuel my creativity. I'm committed to the NYC community through volunteering at the South Street Seaport, a Brooklyn community garden, and a local food pantry.

Volunteer
I dedicate time to strengthening my community through diverse volunteer work. Helping at local gardens, restoring historic boats, and supporting food pantries are my ways of giving back.
Film Photography
Through film photography, I capture the world's beauty and moments with a deliberate and artistic approach. Each frame is a tangible memory, crafted with intention.
Sailing
I find both tranquility and adventure on the open water, where sailing allows me to navigate nature's forces with skill and a deep sense of freedom.
Rock Climbing
Challenging my limits, both mentally and physically, is achieved through rock climbing, a sport that requires focus, strategy, and self-reliance.
Culinary
I express my creative side by crafting unique culinary experiences, experimenting with flavors and techniques to create memorable dishes.
Recognitions & Milestones
I'm proud to have achieved several milestones that reflect my dedication to creativity and excellence. These experiences have not only enriched my personal journey but also shaped my professional approach.
Featured at Art Basel Miami (2022, 2024)
Winner, Best & Biggest Mustache on r/Bearddit
Photography on display at the Brooklyn Historical Society
Study Abroad Program, Florence, Italy (City Tech)
Proud Member of Leading Industry Organizations
I'm honored to be affiliated with a diverse network of professional organizations. These memberships reflect my commitment to growth, collaboration, and staying at the forefront of industry trends. They provide invaluable resources and connections, and I'm proud to be an active participant in their communities.




Say Hello 👋🏻
I'm always open to discussing new opportunities and collaborations.